We’re looking for an experienced Marketing Manager with a strong background in the education industry. This role will oversee all aspects of marketing, including strategy development, brand positioning, and promotional campaigns, with a focus on increasing enrollment and building our brand presence.
Responsibilities:
- Develop and implement comprehensive marketing strategies to drive enrollment and build brand awareness.
- Oversee all marketing channels, including print, events, partnerships, and online platforms.
- Collaborate with academic and admissions teams to align marketing efforts with student recruitment goals.
- Manage relationships with external partners such as media outlets, agencies, and schools.
- Track and analyze campaign performance to refine strategies.
- Lead content creation for brochures, advertisements, and promotional events.
- Organize open houses, educational fairs, and other events to promote the institution.
Requirements:
- 3+ years of experience in marketing, with proven experience in the education sector.
- Strong understanding of both traditional and digital marketing strategies.
- Excellent project management and leadership skills.
- Ability to collaborate across teams and with external partners.
- Proven track record of successful enrollment-driven marketing campaigns.